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THE SURREY

Bringing the elegance of The Surrey to life while redefining classic luxury.

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THE SURREY
INFATUATION CAMPAIGN

To create a consumer experience unique to The Surrey, we drew inspiration from Jimmie Martin's armoire artwork in the lobby. The 'Infatuation' graffiti motif turned into a distinctive visual language across print and web touch points for patrons from room keycards to e-newsletters.

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